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Client Work

Product Development: Developed requirements for multimillion-dollar project to customize client’s complex content syndication and online advertising services software platform for a Fortune 500 news organization.

Interim Management: Led Technology, Product and Project Management, Marketing & Communications, Audience Development for producer of print and digital journals, events and online education for healthcare professionals. Restructured IT department to support the company’s shift from print to digital.

Technology Strategy: Created a framework to minimize maintenance impact from application and system rollouts and reduce downtime for a major university’s campuses worldwide.

M&A Due Diligence & Tech Strategy: Due diligence on an online media company’s potential acquisition of a job board service provider. When the acquisition was canceled, Ready About did a market survey to assess other possible acquisitions or technology choices and recommended an alternative platform.

Process Improvement: Evaluated legacy software and customer service operations for a print and digital publisher and streamlined operations, eliminating unnecessary steps. Developed a plan that would lead to retirement of the system by using cloud-based services.

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